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When you divide the global fund by the KENP payout, you get the total number of pages read in KU for a given month.įor this exercise let’s use the data from June 2021. Our post on on Kindle Unlimited Royalties has data points for the KDP Global Fund and the KENP payout rate. However, we do have some information about the KU program, and we can use our available data to estimate the total number of KU subscribers. How many Kindle Unlimited Subscribers are there?Īmazon has never publicized the total number of subscribers in KU. When a subscriber is in the Kindle Store, whether it’s in the Amazon app, the Kindle app, or the Amazon website, they can see clearly which titles are available as part of their subscription.

This means that readers can’t “hoard” books the way that they may normally feel inclined to. The one limitation is that readers can only have 10 Kindle Unlimited books downloaded to their devices at a time. KU readers can read as many books as they want per month. Most of the books available are either classics or titles published through Amazon imprints and Kindle Direct Publishing. The service currently costs $9.99/ month, and there are over 2 million titles available to enjoy. To start with the basics: Kindle Unlimited is a subscription service that allows readers to read the books available as part of the Kindle Unlimited library for “free” (think Netflix for books). How does Kindle Unlimited work for the subscriber? We surveyed over 2,500 readers and analyzed the results to find out what the takeaways are for the author community. In this post we take a closer look at the habits of KU readers compared to non-KU readers, and what that means for authors whose titles are enrolled in KU. Kindle Unlimited has revolutionized the eBook experience for both readers and authors.